If This Doesn't Prove It's Not All About CPA...
posted by Jay Friedman - Goodway 2.0 @ 9:12 PM
About Me
- Name: Jay Friedman - Goodway 2.0
- Location: Dallas, Texas, United States
Jay Friedman is the President and co-founder of IvyPixel, a digital media buying service that works exclusively with agencies in the online, mobile, and in-game media space. Along with Goodway 2.0 partner David Wolk, Friedman created and launched IvyPixel in 2007 to provide low-cost, best-in-class digital media buying to agencies. IvyPixel launched as a sister company to the Goodway Group and Goodway 2.0. Prior to IvyPixel, Friedman and Wolk launched Goodway 2.0 in 2006 as a complement to Goodway Group, where 2.0 rapidly rose to become an equal part of the company’s revenues by becoming an interactive and emerging media leader in the automotive and political verticals.
Previous Posts
- Oh, really?
- Quintopoly Part Deux
- How Will Nielsen Fare in a Quintopoly?
- The Fear Of Not Spending Enough In Search
- Vastly Different Reactions To Political Online
- When Research Conflicts With Behavior
- Keeping Pace With Change
- The Quality (In)equation
- Do Yahoo, MSN, and AOL Have Something Google Doesn't?
- Media Alignment
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